Luca Crippa a confronto con gli studenti del Master in Design the Digital Strategy del Politecnico di Milano gestito da POLI.design.
The closeness between IBSA and the Master in Design the Digital Strategy of the Politecnico di Milano, managed by POLI.DESIGN underlines the importance that the Company recognises to education, as well as to the need for a direct interaction between business and academia. The young people who are being educated today are the resources on which the Company will be able to count tomorrow; for this reason, IBSA intends to offer emerging talents the tools to understand the working scenario they will be part of.
Innovation is not just the process that leads a company to find new, better, more effective ways to meet the needs it has to satisfy. “Innovation” is also the term which Luca Crippa – CEO and Managing Director of IBSA Farmaceutici – has chosen to discuss with the students of the Master in Design the Digital Strategy of the Politecnico di Milano, managed by POLI.DESIGN.
The Luca Crippa’s speech part of the “Inspiring” module of the Master, thanks to the collaboration with Giulia Sormani - Technical Director, Marco Ronchi - Co-founder and Silvia Barozzi - Didactic Coordinator, was an opportunity to analyse in detail the topic of maintaining corporate identity when undergoing a transformation.
In this spirit the Company supported the event, the players and all the fans involved, in a match that had everyone on the edge of their seats till the very end.