Aree Terapeutiche

“PMA in pillole”: questions as you would ask them

Infertility is increasingly common, and the phenomenon of declining birth rates is becoming a real social emergency. In most cases, it is due to postponing the decision to have children, which significantly impacts the overall reduction in fertility, but also to a lack of family support policies.

Added to this, a diagnosis of infertility can undermine a couple's balance who, in addition to feeling disoriented and unprepared, often also have to deal with prejudices and taboos.

IBSA Italy, has launched an important public information campaign through the BabyHeART portal, which has become a reference point for couples seeking medically assisted reproduction, offering accurate information and support from specialists in the field.

Along the same lines and with the same goals, “PMA in Pillole: questions as you would ask them” was born. A video podcast divided into 20 interviews with experts, curated by Enza Perna, a mother who underwent PMA and an educator with the valuable personal experience ad a patient and deep knowledge of the process that led her to become a mother. Enza understands the feelings and needs for knowledge of couples involved in this experience and carefully selects the questions to ask the many experts who enthusiastically participated in creating this valuable series of videos: doctors of various specialties, biologists, nutritionists, psychologist, and legal experts. Together with Enza, they analyze the key point of medically assisted reproduction to create a complete and exhaustive guide for a more informed path to parenthood.

The 20 “PMA in Pillole” videos will be uploaded to the dedicated space on BabyHeART website and actively promoted on BabyHeART’s social media channels.

"I am delighted with the positive feedback and enthusiasm with which so many esteemed experts in the PMA world have participated in the realization of this important project," says Nicole Caserta, Product Manager - Human Reproduction. "'PMA in Pillole” is a concrete and authoritative reference point for couples seeking a child and demonstrates IBSA Italy's commitment and ability to promote and support parenthood through innovative communication projects that reach the public in a direct and effective way."

PMA in pillole: guarda le video interviste

We have invited a team of experts to explain through video interviews how the PMA process works.

Watch the video interviews here:

  1. "First Visit and What to Expect: What and How Many Tests for Her and for Him" with Gynecologist Andrea Ciardulli.
  2. "The Role of the General Practitioner in the PMA Process" with Federica Antezza, General Practitioner.
  3. "Male Infertility" with Andrologist Silvia Di Chiano.
  4. "Female Infertility" with Gynecologist Viviana Stampini.
  5. "Accepting an Infertility Diagnosis" with Psychologist Silvia Grossi.
  6. "Nutrition, Lifestyle, and PMA" with Theodora Panni, Nutritionist.
  7. "Genetic Diseases and PGT" with Geneticist Marina Baldi.
  8. "Administration Protocol: How Does It Work?" with Gynecologist Mariacarmen Fasolino.
  9. "The Preparation Phase for Pick-Up" with Psychologist Francesca Sordina.
  10. "Oocyte Pick-Up" with Gynecologist Veronica Carotenuto.
  11. "IVF or ICSI? Which Choices Lead to Adopting One Technique Over the Other?" with Embryologist Emilia Rega.
  12. "Managing the Waiting Period, How to Behave?" explained by Psychologist Giulia Delli Zotti.
  13. "What Happens in a PMA Laboratory? From Gamete Selection to Embryo Development" with Embryologist Mariangela Palmieri.
  14. "Emotional Management of Failure" with Psychologist Barbara Scuoppo.
  15. "Management of Repeated Failures" with Gynecologist Andrea Ciardulli.
  16. "Fresh or Frozen Transfer?" explained by Mariacarmen Fasolino.
  17. "PMA with Gamete Donation" discussed by Gynecologist Veronica Carotenuto.
  18. "Heterologous PMA, Emotional Aspects" with Valentina Berruti.
  19. "Positive Beta and First Ultrasound" with Gynecologist Viviana Stampini.
  20. "Chapter: Bureaucracy" discussed by Lawyer Camilla Fasciolo.

ART in brief: the experts speak