Awareness campaign

#REGALATEVILASALUTE: the video dedicated to the campaign is online

The #regalatevilasalute campaign, launched last November in Milan and sponsored by LBA – Lega Basket Serie aims at raising awareness among young people – the main target group – of the couples’ sexual wellbeing in the delicate stage of the new normal.

A video intended to stress the importance of sexual health and the prevention of sexual transmitted diseases was launched to support the campaign. These diseases, if neglected, can cause significant complications, such as infertility and difficulty in having children, both for men and women. 
 

Both the protagonists of the #regalatevilasalute video and the players of the Milan, Brescia and Cremona basketball teams wore the logo of the campaign during the games in which the members of the scientific board presented the campaign.  

“IBSA is proud to support the #regalatevilasalute campaign which aims at raising awareness especially among young couples of a conscious management of their sexual health” Salvatore Ippolito, Senior Marketing Manager of IBSA Farmaceutici. “Our company has always been committed to promoting correct scientific dissemination to support key issues, such as those addressed by #regalatevilasalute. I would like to thank all members of the scientific board which have made the campaign possible and promoted it”.


If you want to stay up-to-date on the upcoming initiatives and learn more about the subjects of the campaign, visit the website www.regalatevilasalute.it